Turning Red: Unlock the Power of Digital Media with Mediafire
- Social media ad spend is expected to reach more than $268 billion by 2023
- In 2022, marketers spent $65.31 billion on social media advertising
- Social video advertising expected to reach $79.28 billion in 2024
- Social spending increased 12% in Q3 2022 compared to Q3 2021
- . ) Want to dig deeper into social advertising? Read more about key social media advertising statistics.
Embedded Security Features
VMware Cloud Foundation provides comprehensive enterprise-class security with micro-segmentation, distributed firewalls, compute-level encryption, and storage-level encryption for data at rest. This is important because many companies are reluctant to move applications and databases to the public cloud.
VMware makes it quick and easy to configure, update, and patch. SDDC Manager can automate processes that often take a long time.
You first heard here (well, in our 2022 Social Trends report) that short videos are back in fashion. Thanks in part to the continued rise of Instagram Stories, Reels, and TikTok, crisp video content is also affecting how marketers reach audiences with ads.
The best source for statistics on major social media platforms are company statements and earnings announcements.
Notably, 3 of the top 4 social media platforms are owned by Meta. Facebook is the most widely used platform overall, but as marketers we know it’s crucial to consider different usage trends for different demographics, as we’ll discuss below.
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